Google Calendar

Cycle tracking built into your everyday calendar — so you can be prepared

Role

Sole UX/UI Designer

Timeline

7 weeks

Tools

figma, figjam, zoom

the problem

People who menstruate often switch between multiple apps to manage their schedules and track their cycles. Existing period apps rarely integrate with the tools users already rely on.

There are also different comfort levels around tracking — some users want detailed insights and predictions, while others prioritize privacy and simplicity.

the solution

I designed a cycle tracking feature for Google Calendar that allows users to either manually log cycle information or sync data from an existing period tracking app directly into their calendar.

The goal was to create a more connected planning experience that helps users prepare for their lives more holistically.

overview

Google Calendar helps users organize work, social events, and daily routines, but menstrual cycle tracking often exists separately in standalone apps. This creates a disconnect between personal health information and everyday planning.
I explored how cycle tracking could be integrated directly into Google Calendar in a way that felt private, flexible, and seamlessly embedded into existing user behaviors.

research

goals

  • Understand current cycle tracking behaviors and every day scheduling habits

  • Explore emotional needs surrounding privacy, stigma, and trust

  • Identify importance of specific features like reminders, predictions, and symptom tracking

  • Measure trust and comfort levels around sharing reproductive health data with Google

competitive analysis

Since menstrual tracking tools and scheduling tools often exist separately, I analyzed both Apple Calendar and leading cycle tracking apps to explore how a more integrated, everyday experience could reduce friction and improve consistency in tracking habits.

strengths

  • Strong cycle prediction and symptom tracking features

  • High user engagement through educational tips, personalization, and reminders

  • Privacy controls and data syncing increase convenience

  • Established brand trust and large user bases 

weaknesses

  • Many apps separate health tracking from daily scheduling of events and workflows

  • Privacy and sensitive data concerns reduce user trust

  • Subscription paywalls limit use of key features — not accessible to all

  • Prediction accuracy isn’t always consistent with irregular cycles

opportunities

  • Integrate cycle tracking directly into everyday calendar behavior

  • Create a more seamless and less stigmatized experience

  • Offer customizable privacy and sharing controls

  • Combine wellness focused design with practical scheduling tools 

user interviews

I interviewed 6 participants between the ages of 28–50 across the U.S. to better understand current cycle tracking behaviors, emotional needs, privacy concerns, and attitudes toward integrating menstrual tracking into Google Calendar. Participants had a range of reproductive experiences, including pregnancy prevention, pregnancy, and menopause.

“If I track my cycle on Google calendar, who else can see it?

key insights

  • Accuracy

    Most important factor when choosing a tracking tool

  • More than just logging periods

    Users also like tracking mood, symptoms, fertility, and body awareness

  • Major theme: privacy concerns

    Especially around large tech companies handling reproductive health data

  • Google Calendar integration

    Some users thought it can be convenient, but worried about blending health data into work spaces

“I don’t know if I trust Google with my body data”

design opportunities

  • Create a seamless all-in-one experience that combines scheduling and cycle tracking

  • Prioritize transparent privacy controls and customizable visibility settings

  • Use supportive and emotionally aware design language instead of clinical interfaces

  • Offer optional integrations with existing period apps and visual calendar cues

  • Allow users to customize how integrated or separated cycle data feels within their calendar experience

define

empathy map

I created an empathy map to not only understand functional needs, but also the emotional realities surrounding cycle tracking, privacy, stigma, and self awareness.

user persona

I created this persona to represent users who already rely on digital calendars to manage their daily lives, but still experience fragmentation when tracking reproductive health separately. Anika reflects the tension many participants expressed between wanting convenience and integration, while also needing privacy and control over sensitive data.

How might we seamlessly integrate cycle tracking into users’ daily planning routines while maintaining trust and privacy?

user flows

To address varying needs, I designed flows that support both manual cycle tracking and optional third party syncing within Google Calendar. This allowed the experience to accommodate different comfort levels around privacy and health data sharing.

design

low fidelity wireframes

Before moving into high fidelity designs, I created and tested hand drawn low fidelity wireframes to quickly explore layout, navigation, and feature organization. Early testing helped identify usability improvements, including where third party integrations should live within settings and giving users the ability to toggle cycle visibility on or off without disabling tracking entirely.

privacy concerns

Because privacy concerns emerged consistently throughout user interviews, I designed the experience to include transparency and user control. In the below screens, the users can choose whether to sync third party apps, customize visibility settings, control predictive features, and remove cycle data at any time.

testing

“I loved seeing the moon phases — I would definitely use circular view”

key findings

  • Over all positive response

    Users especially liked app syncing and the circular lunar view

  • Biggest usability issue

    Locating the cycle tracking toggle within settings (too buried)

  • Terminology confusion

    Several users were confused by “repeat” versus “cycle length”

  • Circular view feedback

    Users felt the colors were too “Google” and wanted some clearer visual explanations within the circle

iterations

  • Moved the cycle tracking toggle higher within settings for better discoverability

  • Renamed “Repeat” to “Cycle Length” and added clearer contextual options

  • Added more flexibility for symptom tracking and ovulation customization

  • Refined the circular view by replacing color only indicators with icons and more intuitive visual cues

before

after

before

after

the final design

takeaways

what did I learn?

Designing within an established product like Google Calendar required balancing innovation with consistency. I learned that introducing new features is not only about adding functionality, but also about respecting existing user behaviors and mental models. Because users already have strong expectations around how Google Calendar works, even small navigation or terminology changes had a significant impact on usability and discoverability.

what would I improve?

I would further explore customizable privacy settings and visibility controls to give users more flexibility over how cycle data appears across different calendar contexts. Additionally, future iterations could include onboarding guidance, tooltips, or interactive explanations, since some users needed more context around features like cycle prediction and lunar visualization.

Lastly, I would also like to continue refining the experience for users with different reproductive health experiences, identities, and accessibility needs to make the feature feel even more adaptable and inclusive.

personal reflection

This project really challenged me to design for a deeply personal and sensitive experience within one of the world’s most widely used productivity tools. It pushed me to think beyond functionality and consider how trust, emotion, privacy needs, and identity influence the way people interact with digital products.

One of the most rewarding parts of this project was exploring how technology can support people in feeling more connected to themselves rather than simply being “more productive”.